http://www.nytimes.com/2010/02/02/science/02angier.html
Quote:The new study, published in January in the journal Psychological Science, is part of the immensely popular field called embodied cognition, the idea that the brain is not the only part of us with a mind of its own.
“How we process information is related not just to our brains but to our entire body,” said Nils B. Jostmann of the University of Amsterdam. “We use every system available to us to come to a conclusion and make sense of what’s going on.”
Research in embodied cognition has revealed that the body takes language to heart and can be awfully literal-minded.
You say you’re looking forward to the future? Here, Ma, watch me pitch forward!
You say a person is warm and likable, as opposed to cold and standoffish? In one recent study at Yale, researchers divided 41 college students into two groups and casually asked the members of Group A to hold a cup of hot coffee, those in Group B to hold iced coffee. The students were then ushered into a testing room and asked to evaluate the personality of an imaginary individual based on a packet of information.
Students who had recently been cradling the warm beverage were far likelier to judge the fictitious character as warm and friendly than were those who had held the iced coffee.
